I worked with TQ Branding to evolve the UEFA Europa League brand and launch of the UEFA Europa Conference League, a new brand identity system for both competitions.
During the UEFA Europa Conference League (UECL) 2021-24 season, I designed the tthe UECL logo. In subsequent years, I played a key role in implementing the logo and associated graphical assets across various touchpoints throughout the competition. These include social media, off-air applications, licensing, just to name a few.